New Range Rover: Breathtaking modernity, ultimate mastery, unparalleled capabilities

Range Rover, the original luxury SUV, has led the scene as a role model for fifty years, combining absolute comfort and balance, and superior capabilities, and the new Range Rover is the most attractive to date, combining modernity and aesthetics, with technological development and seamless communications

The new car is available with a range of highly efficient, plug-in hybrid powertrains. Its interior is also available in four, five and seven seat options in standard and long wheelbase vehicles, making Range Rover a home for its occupants anywhere.

The new luxury SUV is available in SE, HSE and Autobiography models. The First Edition will be available throughout the first year of production and is based on Autobiography with unique features.

This version is exclusively available in a satin finish in Sunset Gold, with five exterior color options. Both standard sizes (SWB) and Long Wheel Bench (LWB) are available for five seats, with the new Range Rover available in Long Wheel Bench (LWB) with a third row of seats, comfortably accommodating up to seven adults.

The contemporary design of the fifth generation of the luxury SUV takes Land Rover’s design philosophy to new levels by studying its well-known track record to create a design with a distinctive message. This car continues to lead the way, as the most prominent Land Rover has become a modern and breathtaking aesthetic, with a sophistication befitting its name.

The interior design features user-friendly and useful modern technology, which has been designed in harmony with the best materials and innovations used to create a serene sanctuary for all occupants, making every journey an enjoyable experience.

The new Range Rover makes every journey a special occasion and memory, combining cutting-edge technology with contemporary luxury to deliver unparalleled refinement for every passenger, including the new third-row. By eliminating unwanted noise, vibration and distraction – and thus reducing driver and passenger sensory fatigue – everyone will arrive at their destination with renewed energy, even after long journeys.

How to start a small business and market it with the least possibilities

Most small projects start with a very small budget that does not bear the extra expenses, especially if it is in marketing and advertising, but the biggest problem is that without marketing, this project will not be able to sell its products and people know them to achieve the desired profits from it. But fortunately, we are now in the era of social media or social networks, which is an appropriate and free way to market products for small projects with a small budget. But you must take into account these important instructions in order for the marketing to be successful and suitable for your project:

 

1. Create a website for your business:

 

The practical steps for creating a site require booking a domain name , choosing a site to host it, and using a web design program. However, there are some sites that allow you to provide domain and hosting services for free, but you should know about the site’s conditions in this regard

 

2. Use social networking sites:

 

The most important thing that social networking sites offer these days is the gathering of a large number of people and relationships in one place without the need for much effort, such as Facebook , Twitter, YouTube, linkedin and many others. You can then use it to promote your product very easily once you announce its presence on this site in the way that suits the site itself, and it is also important to keep your followers aware of everything new about your product

 

3. A mailing list for your product:

 

It is useful to send everything that is new about your company to a mailing list that you create that comes in the form of an attractive monthly newsletter to customers that encourages them to purchase your services or products. It is also helpful to encourage your friends to talk about you and publish your work as a service from them to you

 

Blog for your business:

If you cannot create a website, you can create a blog about your business. It is usually free, but you must take into account that it is as professional as possible that suits the nature of your products, and you must maintain the publication of your business name and information on how to contact you directly and your location on the map. It is preferable to mention the existence of some free products as gifts or others in order to encourage people to enter your business blog and get to know them

Marketing Small Business, Educate Yourself 6

5. Free lectures or presentation:

Of course, your project will touch a certain class of people, so it is important that you talk to them face to face through presentations in certain places and explain how to run your business or explain part of it for free so that people get to know you more

Marketing small projects, educate yourself 8

6. Free Advertising Sites:

There are sites such as Google and Craigslist that allow free places to advertise your business or services, and all you have to do is create an account on these sites and write the information you want to appear about your business in the advertisement

7.Communication with Chambers of Commerce:

 

Chambers of Commerce are organizations that allow you to have a lot of contacts, especially the American Chambers of Commerce, which talk about a lot in different markets, not only foreign but also Arab. They talk about a lot of information that you may not be aware of. You are the business owner in the country and can offer you offers The educational and financial support you need, but you must study the conditions first and foremost, and most importantly, it gives you a lot of skills in the art of marketing and business

 

 

 

 

 

WHAT IS MARKETING CHANNELS

What is the concept of channel marketing?

Marketing Channel: We define a marketing channel as the path through which goods flow from producers to consumers or customers, as it is important to consider each point on the path in order to create a complete picture of how the goods are actually made and sold.

WHAT IS MARKETING CHANNELS

What are the types of marketing channels?

Consumer Manufacturer:

Goods reach consumers directly from the manufacturer. This channel is cost effective and profitable for both parties as there is no interference from intermediaries such as retailers, wholesalers and commission agents, which increases the overall price of the products.
For example: bakers sell the dessert directly to consumers who place their orders on the bakery’s website.

Manufacturer to Consumer Retailer:

The retailer buys from the manufacturer and then sells the merchandise to the consumer, this is one of the highly approved and preferred channels in the retail industry.
For example: buying clothes from designers and selling them to consumers.

Manufacturer to Wholesaler to Consumer:

Consumers looking for bulk purchases of specific items adopt this channel, as the wholesaler reduces the cost to the consumer, such as the cost of service or the cost of sales force, making items available to the consumer at cheaper rates.

 

For example: wholesalers, they buy products from the manufacturer and sell them to the consumer.

Manufacturer to distributor to seller to consumer

In this channel, the manufacturer uses a distributor service for the initial dispersal of goods, whereby products move from the manufacturer to one distributor or several distributors to sellers and finally to consumers.
This sales channel is widely seen in the distribution of perishable products where the goods need to reach the consumers in a short time frame.
Value-added reselling is one form of this distribution channel. The supplier adds a service or other compatible elements to deliver a complete turnkey solution to the consumer. The IT and office supply industry works this way.
For example: Dell partners with distributors such as (Ingram Micro, Tech Data) etc. to distribute their laptops, where the sellers buy from these distributors or add compatible software or packages such as printer, mouse, etc., and customers get The complete product is ready to use.

How to create an e-commerce website

There is no doubt that creating an e-commerce site is one of the most successful emerging projects today, but above all, if you are planning to build an e-commerce site, you must have a clear plan to do so.

e-commerce

This plan begins with your goals of building the site, who are you targeting with these products? What are the needs of the target group? Is all they will get from the site only information, or can they buy directly? These are some of the important things that you need to check before getting started.

 

The second step is to decide the type of products or services that you will provide, how will you display them on the site? Will it allow both on-site and in-store purchases? How will you manage the shipping order and send the product to the consumer?

Then comes the identification of your partners who will support you and electronic payments, how many methods will you provide for payment? Is it available to those you target? How can the money be refunded? And other vital matters of remote buying and selling.

If you have some entrepreneurial ideas to build your own website.. let us explain what you need to do to build an e-commerce website.

 

Choose a suitable name for the site and good hosting service

 

After deciding to create your own e-commerce site, your first task is to make a list of the best names you would suggest for the site, and search the web to see if they are available.

You can search directly with the most popular domain name selling services (name.com – GoDaddy – Register), which will lead you through simple steps, providing you with several alternatives if the names you are looking for are not available.

The important thing is to choose an appropriate name, easy to spell, related to the type of business you offer, and then after you have settled on a suitable name for your site, you can start printing this name on your business card, on marketing publications and send it to some newspapers for press releases.

 

Website Creation Basics

 

After registering your site name, choosing a good hosting service, and making a plan for how your products/services will be displayed across the site, the next step is to design and build the site.

 

Any website that contains the following:

Content: A key factor for the success of any website is the content. Provide visitors with interesting information, incentives to visit and purchase, and ways to reach you, after your site is online, update and add content periodically to encourage visitors to return and repeat visits and purchase. Content marketing can be categorized as one of the best marketing methods.
Structure: Decide how many pages you want the site to have, how you will link those pages together, what are the main logos of the pages and products. You can set up the main pages first and a new page for each product with all its details.

Design: With content and site structure, design comes in third in importance, whether you’re hiring a freelancer or doing it yourself.. Focus on simplicity, consistency, readability and usability.
Browse the site: Make navigation between pages easy and fun for the visitor, eg use no more than three or four direct links to home pages, and never leave the visitor to a dead end.

Credibility: Creating an e-commerce website depends mainly on credibility. It is important that the products purchased by visitors meet the specifications advertised on the site and that the quality of the products is not less than what consumers expect while browsing the site.
Tell the product page honestly why he should buy your product over him from the competition, the site should appear in a professional manner and show reliability and credibility just like face-to-face selling. Provide on-the-ground means of contact such as company or store address, official company phone numbers so the visitor will always remember that you are not just a website and that the website is a respectable entity that can be trusted.

Site Marketing: These are probably not closely related to site building, but there is no site without traffic, and there is no business without customers. Therefore, the marketing plan for the site must also be prepared, how it will reach the target market, and how to gain their trust through various marketing channels.
Read also: Why do customers abandon their cart at the last minute?

E-commerce website needs

Many e-commerce pioneers are turning to hosting companies to get their needs on e-commerce sites. Such as credit card transactions, money transfer, sending an automated message confirming purchase and displaying related products and other things.

The second option is to integrate the “electronic shopping cart” model into the site, which allows the visitor to deal with his purchases through the site and follow up on payments via his credit card. This model consists of four main parts..

 

Catalog: Customers can browse products, read product information and compare prices.

 

Shopping cart: It tracks all the orders made by the customer, and new orders can be deleted or added through it.

 

Reviewing the order: It is the process by which the customer reviews the purchases that he has added to the cart, and reviews any discounts or offers offered by the site, with the addition of any additional costs such as shipping expenses.

 

Execution of the request: The program reviews the credit card or payment method used, verifies all information, and then saves everything in the database.

 

Here you have the basics that enable you to build a commercial site, you have two options to implement everything we talked about earlier, either you hire a team of freelancers, each of them implements part of your vision for the site such as design, development, marketing, and others, which is a slightly expensive option, but its results Guaranteed and professional and will be on a specific schedule.

Or you can go the (do it yourself) way, which is the cheapest option, but it takes longer, and the results may come out with poor quality.

If you have any questions about it, you can always ask them via the comments.

YOUR REGULAR DONATION SAVE LIVES

What you are about to do can change a child’s life forever.

 

In the world today, millions of children are under the threat of deadly hunger due to wars and disasters. Every 15 seconds, a child dies from malnutrition. About 15,000 children die every day from preventable causes. One in four children live in areas affected by wars or disasters. Every child has the right to grow up healthy, live his childhood, and have equal opportunities with his peers!

 

Why a regular monthly donation?

 

UNICEF works for the rights of all children around the world, especially for the most vulnerable and needy. As the largest humanitarian agency for children’s rights, we work with families, communities and governments in over 190 countries to address the root causes of problems that directly affect children.

In different parts of the world, as violent conflicts or natural disasters raise humanitarian needs to critical levels, children are the most vulnerable group. When the effects of wars and drought combine, the hunger crises can never end. Unfortunately, millions of children in many countries are in the grip of hunger. When hygienic conditions are deteriorated and access to clean water is not possible, infectious diseases impair the health of children. When crises occur in the fields of access to clean water, health and nutrition, the protection of children, their access to education, and their childhood remain in the background. UNICEF, together with its humanitarian partners, responds to more than 300 emergencies each year. With the impact of increasing disasters due to COVID-19 and climate change, our need for resources for humanitarian aid is constantly increasing. Alongside its ongoing development programs in more than 190 countries, by 2022, UNICEF’s goal is to reach 327 million people, including 177.7 million children, affected by the COVID-19 pandemic, affected by climate and environmental crises, or living in conflict zones. Compared to 2021, our need for resources has increased by 31%.

Thanks to our regular donors, it is possible for UNICEF to reach the most vulnerable children in the midst of humanitarian crises and to carry out long-term development programs so that every child can achieve all their rights. Each of our regular donors is our reason for happiness at every stage of our work.

A child is a child, regardless of the circumstances in which they were born. Every child has the right to protection and access to health and education opportunities. He has the right to have fun, to explore, to know life. Every child should live his childhood… Every child should have every right…

How to create an advertisement that grabs the attention of the consumer
Drafting advertising to entice and attract potential consumers is a difficult thing, but in fact it is much simpler than you think. You can do the best in terms of writing, design, and testing the appropriate advertisement by following these steps
– The advertisement logo must be attractive and attractive. That his words be short and sweet and draw attention, on average, no more than six or seven words. And when the words sound out loud, you feel them and feel their impact on the recipient. Whatever it is, it should attract the consumer and convince him of the product, especially since the importance of the product varies from person to person. 2- Avoid repeating the same old similar formulas and ideas, so you have to invent something unconventional that does not deviate you from the core of the content of the advertisement 3- Using convincing techniques, there are many tried and true methods that advertisers rely on, including the following:

Right thinking: It is necessary to convince and challenge the consumer about the importance of buying the product and why he will buy the product and the service you will provide to him.

The cheerful, smiling spirit: The consumer must see the smile, honesty and love in the face of the advertiser.

Repetition: Using the method of repetition is one of the basic elements, and using chants and songs will be much easier for you to repeat.

Urgent need: When you try to convince consumers that time is the time. Where offers are for a limited time. I inform the consumer that he will lose the offer and the price offered at this time will not be found after the offer period has expired. And do not forget to avoid phrases that can lose your customers.

– Knowing your customers: the advertisement must appeal to the target audience, so it is necessary to take into account the age group to whom the advertisement is directed. Whatever it is, you must get a clear picture of the consumer you wish to direct the advertisement to.

If the advertisement is directed to the majority of children, then attention must be paid to the color, sound and images, and if it is directed to adults and youth, then the advertisement must include some humor and fun.

– Always looking for a way to reach consumers’ desires based on what you are advertising. Advertising is the bridge between the dreams and desires of the consumer and the producer who wants profit and gain.

Always brainstorm what the consumer wants .

 Ask yourself if this advertisement fulfills the ambition of the consumer directed to it or not. For example: if you are advertising tickets to a party and the card is designed with all luxury and attractiveness at a lower price to allow the less affluent classes to obtain them as well, it creates an atmosphere of indulgence.

2- Determining the purpose and purpose of your product if it is about practical means. For example: If you sell a vacuum cleaner, you will explain how easy and comfortable it is for the consumer.

3- Focus on the most attractive aspect of your product. If you must entice people with your product and explain to them what distinguishes your product from other products.

– It must be emphasized that your advertisement is very good, so as not to lose the product and lose the credibility and guarantee of the consumer for you. 7- Make sure that all information is relevant, including: your phone number, your email, your website. This is so that he can communicate with you and purchase the product. 8- Choose the appropriate time to display and promote your product, at least 6 to 8 weeks before. So you have to think carefully about the times of the year to attract people to your product. For example: the vacuum cleaner is the best time to sell it in the spring, when cleaning is a lot at this time and the need for such a product.
1- Choosing an unforgettable and unexpected image. Example: You can advertise an iPad, and the advertisement image will be a hidden shadow and hold the device with all the fun and joy. The difference is that there are no colors in the picture. 2- You have to stand out from your competitors. And do not let any of them make fun of your sale or the way you sell or hear about the spread of any lawsuits, so you have to be careful and focus greatly to highlight the advantages of your product with confidence. 3- It is necessary to design a logo for the company that is expressive and attractive and is optional, as the logo has the largest role and expresses a thousand words. Example (Apple, Nike, McDonald’s, Shell Chevron, Coca-Cola).
4- Use the latest technologies to create your ad.- If it is published in a magazine or something similar, use Adobe and Photoshop programs, you can also use GIMP or Pixlr.- If the ad is video, try working with Mavi Maker, Picasa or Windows Media Player- If the ad is audio, You can work with iTunes Nanas, who specialize in integrating and improving sounds. – Advertisement printed on a large billboard or banner, you have to contact the printing press to get the work you want.

ad test

You have to test the result of the advertisements you display and the extent to which consumers are affected by them by conducting surveys. And the work of coupons in different colors for any company and its products. And there must be a special website for the company and a page on social networks for communication.

 

Ford Mustang 2024 convertible appears for the first time in interesting leaks

Spy shots spread of the Ford mustang coupe version  showing the design of the Ford Mustang 2024 convertible for the first time during its testing on a public road, disguised in thick camouflage, confirming the many modifications it will receive, note that the recent photos did not reveal any details related to the interior. Leaked images showed that the Ford Mustang 2024 convertible roof version will adopt the well-known design language of the Mustang with some clear differences in the front, as some sources indicated that it will come with a modified front grille with a new design for both headlights and fenders, and the model features a sharper design through Notable lines and angles. It is worth noting that the company has not disclosed or hinted about the mechanical specifications of the car, but some international sources suggest that it will be equipped with a 5.0-liter V8 engine with hybrid and electric options, and it is also expected that a Ford Mustang with a open roof will be launched in 2023 as a 2024 model.

*front face

Ford Mustang

The front end feels taller than the current model, the proportions make the roof feel lower, and the rear windshield is flush, with four exhaust outlets, two on each side, that assemble into the twin-tube setup found on the test Mustang. The interior of the Ford Mustang shows the new car’s use of a Mustang Bullitt steering wheel, and through the sound of the Mustang it appears that the V8 engine still under the hood. Some rumors point to a hybrid version of the new Ford Mustang that would equip the front wheels with an electric motor, creating the first-ever all-wheel drive Mustang. The new Ford Mustang will reach customers in 2024, which means a public debut could happen not long before.

Biden says he’s ready to run for a second term if Trump decides to run for president in 2024

US President Joe Biden announced that he would be more determined to run for a second term if his Republican predecessor, Donald Trump, decided to run in the 2024 presidential election, saying that “this would increase my chances of running.”

The 79-year-old Democratic president was speaking in an ABC interview that aired Wednesday night. When asked if he would run for re-election, Biden replied, “Yes.” “I am a very fateful person (…) If I am as healthy as I am now, if I am in good health, I will run again,” he said.

Asked, “What if that means you have to stand up to 75-year-old Donald Trump again?” Biden replied, “Of course. Why don’t I run against Donald Trump if he’s a candidate? That would increase my chances of running.”

Trump repeats that the presidential elections that took place in November 2020 were stolen from him, without providing any evidence.

Trump announced that he would hold a press conference on January 6, the first anniversary of his supporters’ attack on the Capitol, and he has hinted in recent months that he might run for another term.

Biden’s advancing age is fueling speculation about his intentions in 2024. While Vice President Kamala Harris was initially seen as his natural heir, rumors are circulating in Washington about her relationship with the president and her political future.

And many commentators have suggested that unpopular Harris might not re-enter the White House if Biden chooses not to run again.

Harris made history as the first woman and the first black and Asian person to hold the office of Vice President of the United States. However, her popularity declined after she assumed responsibility for sensitive tasks related to the ability of minorities to vote and the immigration crisis on the southern border of the country.

WhatsApp will soon let you move chats from Android to iOS

Popular messaging application WhatsApp has submitted a new version update, under which the company may be working to bring in a feature to move the chat history from an Android phone to an iOS one, WABetaInfo reported.

So what is the “move chats to iOS” feature all about?

As we know, WhatsApp users will be able to transfer chats from iOS to Android 12 phones soon. But the company has announced the possibility to transfer chat history from Android to iOS as well now.

Once the feature is enabled, WhatsApp may ask for a user’s permission to import the chat history before the process is started, as can be seen in this screenshot provided by WABetaInfo.

WhatsApp will soon let you move chats from Android to iOS

After the permission is granted, the app will then instruct the user to keep the app open and phone unlocked as it migrates their chats.

However, there were no further details about the feature or news about when it will finally be released.

WhatsApp users can already migrate their chats from iOS to Samsung devices and WhatsApp and Google have enabled support for migrating chat history from iOS to Pixel phones.

Bitcoin records all-time high network difficulty amid price fluctuations

Data from BTC.com estimates that the network will continue to grow stronger by attaining another all-time high in the next 12 days, with a network difficulty of 26.70 trillion.

Bitcoin records all-time high network difficulty amid price fluctuations

The Bitcoin (BTC) network has recorded a new all-time high mining difficulty of 26.643 trillion with an average hash rate of 190.71 exahash per second (EH/s) — signaling strong community support despite an ongoing bear market.

The Bitcoin network difficulty is determined by the overall computational power, which co-relates to the difficulty in confirming transactions and mining BTC. As evidenced by the blockchain.com data, the network difficulty saw a downfall between May and July 2021 due to various reasons including a blanket ban on crypto mining from China.

BTC network difficulty. Source: Blockchain.com.

However, as the displaced miners resumed operations from other countries, the network difficulty saw a drastic recovery since August 2021. As a result, on Saturday, the BTC network recorded an all-time high of 26.643 trillion.

Data from BTC.com estimates that the network will continue to grow stronger by attaining another all-time high in the next 12 days, with a network difficulty of 26.70 trillion.

Estimated BTC network difficulty in the next 12 days. Source: BTC.com.

In the last four days, F2Pool has been the highest contributor to the hash rate by mining 88 BTC blocks, followed by Poolin at 76 blocks. As of yesterday, the average fee per transaction is roughly $1.58, a value that historically peaked at $62.78 back in April 2021.

Related: Bitcoin could outperform stocks in 2022 amid Fed tightening — Bloomberg analyst

Despite the federal pressure for tighter monetary policies around cryptocurrencies, Bloomberg commodity strategist Mike McGlone suggests that BTC has a fighting chance to come out on top as investors recognize its value as a digital reserve asset.

As Cointelegraph reported, McGlone believes Bitcoin is in a unique position to outperform in an environment where stimulus reduction is usually considered negative for risk assets:

“Cryptos are tops among the risky and speculative. If risk assets decline, it helps the Fed‘s inflation fight. Becoming a global reserve asset, Bitcoin may be a primary beneficiary in that scenario.”